Xbox + Microsoft FY25 Q3 Results: Total +5% ($5.721B), Content and Services +8% (Due to Game Pass, COD, Minecraft), Hardware -6%

The thing with shipments is that Microsoft says when units decline or increase for a quarter. In the 10Q filing for the 3 month period they mention nothing on why hardware was down 6% but in the 9 month period they state hardware is down 26% driven by a decline in volume (units) of consoles sold.

Given there was no direct cause of a -6% revenue decline attributed to a decline in volume, possibly offset by higher prices, the default assumption would just be that what consoles shipped this quarter was marginally different from last year, otherwise a driver would be noted.

Maybe the US received a lot of shipments last quarter due to stockpiling like Sony was doing with PS5. Can't really know that unfortunately.

And you're mistaken on the 50% thing. A bunch of analytic firms are keeping Xbox sell through to about 50% in the US. My shipment numbers have never tried to keep the US to some arbitrary % of total sales.
At some point you need to choose whether you trust those analytic firms you are citing or not. Because those same firms have Xbox Series LTD far below your numbers.
I'd also love to see a region split, because there is no way Xbox Series still sells 50% of its units outside the US. We have enough sales numbers that indicate a total sales collapse in the RotW, and even Microsoft statements that Xbox shipments have been concentrated on the US for a while.
Imo it makes sense if Xbox shipments have been 100-200k lower every quarter for the past few years, due to higher share of accessory revenue than you assume. That way you also get reasonable LTD numbers in line with analyst firms and a more realistic US sales share of recently ~60%+.
 
At some point you need to choose whether you trust those analytic firms you are citing or not. Because those same firms have Xbox Series LTD far below your numbers.
I'd also love to see a region split, because there is no way Xbox Series still sells 50% of its units outside the US. We have enough sales numbers that indicate a total sales collapse in the RotW, and even Microsoft statements that Xbox shipments have been concentrated on the US for a while.
Imo it makes sense if Xbox shipments have been 100-200k lower every quarter for the past few years, due to higher share of accessory revenue than you assume. That way you also get reasonable LTD numbers in line with analyst firms and a more realistic US sales share of recently ~60%+.

I've been pointing out for quite some time that his xbox numbers simply don't add up. Not entirely his fault given the obscured nature of the dataset, but I've called out his lack of transparency and methodology here extensively.

I agree, the best we can really hope for is another leak, but what are the odds we'll get that at this point.

Not accounting for increases in accessory sales is a major mistake in creating a formula.

I'll be very interested to see what we get from Mat wrt Xbox numbers for May and June. I expect we'll see a major collapse even in May as I don't think enough people would have ordered an xbox before the new prices went into effect.
 
Because they are ?
Welfare is not lying on this point.

These numbers were leaked almost 2 years ago:


My bad.
Huh, I remember this graph and the data but didn't remember/record the Xbox share bit.
Thanks.

Where did we get that April 2024 accessories was $33M? Not remembering that one.

Screenshot-2025-05-16-at-23-11-53.png

From the slides with the 3rdP TRX/engagement matrix.
But its 22M for 1P, 33M total acc, not sure how MSFT accounts any rev/licensing from 3P.

22M*12 = 264M, but that assumes flat every month which I highly doubt. It likely follows how consoles have a huge spike in the holidays.
I'd say similarly, holiday quarter = 50% annual, so 396M.

In terms of units thats ~7.2M over 5M or so XBS.
Sounds about right, UK in 2024 had 0.5M XBS but controller units were 0.75M (Top 20 SKU alone), likely nearer 1M.

Astral_lion already posted the thread for XBS shipments

So we know this is the actual leak and confirmed shipments by MSFT:
1. Q4 2020 + Q1 2021 was 4.6M.
2. Q3 2021 + Q4 2021 + Q1 2022 was 7.8M.

Where's this bit from?
3. Q3 2021 + Q4 2021 + Q1 2022 + Q2 2022 was 9.6M.

We also have way more than enough data from Circana to arrive at accurate ASP estimates.

Disagree, but regardless, accuracy is only measured against confirmed results. Beyond the NPD leak and the above shipments leak, I can't remember any other data where we can confirm accuracy on.
 
Thinking about for a while, but I'm beginning to feel that most of Xbox's struggles are tied to Phil and his company lack of taking risks.

It's feels after the Xbox One floundered, Phil and company has been on safe-mode outside of GamePass (which was an Xbox One era changed). There is nothing about the Series that stands out and even their controller is stuck in 2013. No gyro which has become a standard feature for over a decade, and no version of HD Rumble or haptic. For the 'challenger' brand, they haven't done anything to really challenged. Just stick everything in GamePass and PC ports, hope for the best, along with buying a bunch of publishers to feed GamePass.

And Phil's weak ass excuse of 'we lost the worst generation' doesn't hold muster when the Wii U exists. Not only did Nintendo lose harder, when you bought a Switch it was a clean slate. You couldn't bring your digital library from either the Wii U nor the 3DS. Yet, 150 million people went 'okay'. Honestly, the fact that Phil hasn't been called out for this excuse outside of some forums still bugs me, and it's all because 'Nintendo doesn't counter for ABC reasons'.

Edit: I forgot to add that Phil also tried to have his cake and eat it. Namely, he wanted MS to have both the most powerful console on the market and the cheapest. Hence the creation of the Series S which they sold at what is in retrospect is $99 GameCube prices. This sounded great on paper and I thought it was a clever idea when they did it. However, the Series have shown us, you can't have both. Phil having a clause that everything developers want to put on the Series X must also run on the Series S assured that the Series X was only the most powerful console on paper. Ports for the most part ran better on the PS5, even most of Sony's first-party outperformed MS' first-party, and they missed the hype window for two massive games in BG3 and the Monkey King game. In retrospect, the concept of the Series S probably would have only worked if it was a portable, not a weaker/cheaper stationary system that ended up kneecapping its big brother.
 
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Screenshot-2025-05-16-at-23-11-53.png

From the slides with the 3rdP TRX/engagement matrix.
But its 22M for 1P, 33M total acc, not sure how MSFT accounts any rev/licensing from 3P.

22M*12 = 264M, but that assumes flat every month which I highly doubt. It likely follows how consoles have a huge spike in the holidays.
I'd say similarly, holiday quarter = 50% annual, so 396M.

In terms of units thats ~7.2M over 5M or so XBS.
Sounds about right, UK in 2024 had 0.5M XBS but controller units were 0.75M (Top 20 SKU alone), likely nearer 1M.
Oh, that's April 2022 then, not 2024. Also 1st party is $24.8M there, just controllers are $22.2M. 3rd party must be licensing since it shipped 0 units while making $8.6M, when it was also forecasted for 0 units but $2.7M. Also gross revenue was $33.4M but net revenue is reported as $32.1M with cost of goods at $17.2M and gross margin of $14.9M.

For calendar year 2022, hardware revenue was $3.588B. If we take your assumption of flat every month but 50% is holidays and no discounts, accessories would be just 16% of 2022 hardware revenue. Discounts are going to knock that down to the 10-15% range

A stable 3 months performance to shipped accessories units would be ~1.4M for the quarter and would be more than fair, but would be less than the 1.8M XBS shipped. Revenue would also be ~$96M which would be 14% of the $685M. This would leave $589M for Xbox consoles and at 1.8M units that's an average price of $327. My method of estimating hardware has XBS at $381 MSRP in this quarter which is a 14% difference off that $327. And it's only 14% assuming a flat month to month performance for Xbox accessories.

We can look to PlayStation hardware results where Sony gives us the revenue for console only and a >10% or 10's of $ difference between MSRP and discounted shipment pricing is evident since the PS4 era.

FY QuarterConsole Revenue Yen (M)USD Average ExchangeUSD ConvertedPS4 UnitsUSD Revenue / Units
FY17 Q1$98,315111.1$884,923,4923,300,000$268.16
FY17 Q2$137,398111$1,237,819,8204,200,000$294.72
FY17 Q3$270,653113$2,395,159,2929,000,000$266.13
FY17 Q4$84,258108.4$777,287,8232,500,000$310.92
FY18 Q1$98,920109.1$906,691,1093,200,000$283.34
FY18 Q2$126,534111.5$1,134,834,0813,900,000$290.98
FY18 Q3$223,476112.9$1,979,415,4128,100,000$244.37
FY18 Q4$78,771110.3$714,152,3122,600,000$274.67
FY19 Q1$101,614109.9$924,604,1863,200,000$288.94
FY19 Q2$78,850107.4$734,171,3222,800,000$262.20
FY19 Q3$148,472108.8$1,364,632,3536,000,000$227.44
FY19 Q4$42,975109$394,266,0551,400,000$281.62
FY20 Q1$55,525107.6$516,031,5991,900,000$271.60
FY20 Q2$41,461106.2$390,404,8961,500,000$260.27

FY QuarterConsole Revenue Yen (M)USD Average ExchangeUSD ConvertedPS5 & 4 UnitsUSD Revenue / Units
FY20 Q3$237,832104.5$2,275,904,3065,900,000$385.75
FY20 Q4$180,818105.9$1,707,440,9824,300,000$397.08
FY21 Q1$120,629109.5$1,101,634,7032,800,000$393.44
FY21 Q2$160,635110.1$1,458,991,8263,500,000$416.85
FY21 Q3$201,534113.7$1,772,506,5964,100,000$432.32
FY21 Q4$106,664116.1$918,725,2372,100,000$437.49
FY22 Q1$131,861129.4$1,019,018,5472,500,000$407.61
FY22 Q2$179,245138.2$1,296,997,1063,300,000$393.03
FY22 Q3$440,715141.7$3,110,197,6017,100,000$438.06
FY22 Q4$371,699132.3$2,809,516,2516,300,000$445.95
FY23 Q1$186,985137$1,364,854,0153,300,000$413.59
FY23 Q2$287,514144.4$1,991,094,1834,900,000$406.35
FY23 Q3$474,260147.9$3,206,626,0998,200,000$391.05
FY23 Q4$262,693148.2$1,772,557,3554,500,000$393.90
FY24 Q1$146,348155.6$940,539,8462,400,000$391.89
FY24 Q2$218,224149.5$1,459,692,3083,800,000$384.13
FY24 Q3$584,806152.2$3,842,352,1689,500,000$404.46
FY24 Q4$183,308152.6$1,201,231,9792,800,000$429.01

So thanks for reminding me of this slide. If anything it goes to confirm my stance that MSRP pricing would account for accessories and bulk pricing for Xbox.

And to the UK point, you're counting third party accessories when Microsoft doesn't as unit sales. This is what Microsoft accessories in the top 20 sold each year, also did Sony accessories as well. Also you can't assume that accessory units haven't declined for Xbox since 2022, if anything the following table suggests they have.

YearXbox accessory sales in UK top 20PS5 accessory sales in UK top 20
2021755,0551,336,814
2022750,0251,094,600
2023710,7901,187,893
2024646,8311,303,819

So we know this is the actual leak and confirmed shipments by MSFT:
1. Q4 2020 + Q1 2021 was 4.6M.
2. Q3 2021 + Q4 2021 + Q1 2022 was 7.8M.

Where's this bit from?
3. Q3 2021 + Q4 2021 + Q1 2022 + Q2 2022 was 9.6M.
9.6M was the target for FY22 as stated by Phil Spencer in a December 4, 2020 email (EXHIBIT PX1145):
As a team we are starting to work through our FY22 plan. Right now we have 9.6M consoles in our FY22 plan, 31M Xbox Game Pass sub ending balance and 22.5M game streaming entitlements.

We know they had 7.8M for FY22 Q1-3, meaning they only had to ship to 1.8M in Q4 to hit the target. We also know XBS out shipped PS5 for a quarter in calendar year 2021 per Jim Ryan with the only quarter making sense to have happened was the holidays (so XBS bare minimum shipped 4.0M that Q) leaving <3.8M across FY22 Q1 and Q3, an average of <1.9M. Hardware revenue for each quarter of FY22:

Q1 (Jul-Sep 2021): $710M (average of <1.9M XBS split with Q3)
Q2 (Oct-Dec 2021): $1587M (at least 4.0M XBS)
Q3 (Jan-Mar 2022): $725M (average of <1.9M XBS split with Q1)
Q4 (Apr-Jun 2022): $685M

All of that lines up with Q4 being 1.8M to fill out the 9.6M plan and it being on track to do just that.
 
Thinking about for a while, but I'm beginning to feel that most of Xbox's struggles are tied to Phil and his company lack of taking risks.

It's feels after the Xbox One floundered, Phil and company has been on safe-mode outside of GamePass (which was an Xbox One era changed). There is nothing about the Series that stands out and even their controller is stuck in 2013. No gyro which has become a standard feature for over a decade, and no version of HD Rumble or haptic. For the 'challenger' brand, they haven't done anything to really challenged. Just stick everything in GamePass and PC ports, hope for the best, along with buying a bunch of publishers to feed GamePass.

And Phil's weak ass excuse of 'we lost the worst generation' doesn't hold muster when the Wii U exists. Not only did Nintendo lose harder, when you bought a Switch it was a clean slate. You couldn't bring your digital library from either the Wii U nor the 3DS. Yet, 150 million people went 'okay'. Honestly, the fact that Phil hasn't been called out for this excuse outside of some forums still bugs me, and it's all because 'Nintendo doesn't counter for ABC reasons'.

Edit: I forgot to add that Phil also tried to have his cake and eat it. Namely, he wanted MS to have both the most powerful console on the market and the cheapest. Hence the creation of the Series S which they sold at what is in retrospect is $99 GameCube prices. This sounded great on paper and I thought it was a clever idea when they did it. However, the Series have shown us, you can't have both. Phil having a clause that everything developers want to put on the Series X must also run on the Series S assured that the Series X was only the most powerful console on paper. Ports for the most part ran better on the PS5, even most of Sony's first-party outperformed MS' first-party, and they missed the hype window for two massive games in BG3 and the Monkey King game. In retrospect, the concept of the Series S probably would have only worked if it was a portable, not a weaker/cheaper stationary system that ended up kneecapping its big brother.
I don't think the "worst generation to lose" is just an weak excuse, Playstation and Xbox were fighting for the same crowd. Nintendo is kinda on a different lane and Switch is a hybrid, so the failure of Wii U doesn't erased their dominance in the handheld space that helped the new machine.

Doesn't mean that Microsoft couldn't do better with Xbox Series and honestly I was optimistic early gen, but Series S doesn't resonated as expected and also the studios didn't delivered enough games of quality.

Their internal game production is starting to have a better pace but unfortunately is too late for Xbox, higher forces pulled the plug. Looking at how big Microsoft first party structure is now, if they had all games (except CoD due to regulatory issues) as Xbox/PC I believe they would gain market over Playstation.
 
I don't think the "worst generation to lose" is just an weak excuse, Playstation and Xbox were fighting for the same crowd. Nintendo is kinda on a different lane and Switch is a hybrid, so the failure of Wii U doesn't erased their dominance in the handheld space that helped the new machine.

Doesn't mean that Microsoft couldn't do better with Xbox Series and honestly I was optimistic early gen, but Series S doesn't resonated as expected and also the studios didn't delivered enough games of quality.

Their internal game production is starting to have a better pace but unfortunately is too late for Xbox, higher forces pulled the plug. Looking at how big Microsoft first party structure is now, if they had all games (except CoD due to regulatory issues) as Xbox/PC I believe they would gain market over Playstation.

‘Different lane’ doesn’t do anything to diminish that anyone who wanted a Switch lost their digital library with Nintendo and had to completely start over, and it didn’t hurt them. Not to mention, this is just the US. No one claims ‘Nintendo is in a different lane’ when we’re comparing them to Sony in Japan or parts of Europe outside of the UK.

So yeah, really weak sauce excuse that downplays Phil’s own failures and put the majority of the burden on his predecessor. And most of the failure stems from Phil and co thinking they could buy their way to victory by feeding GamePass and doing nothing unique with the hardware.

As for if they had their current pipeline sooner, it would’ve helped but I feel they still would have floundered. One of Xbox’s bigger issues that they still haven’t addressed is their inconsistent quality control. Some time they make hits like Avowed, DOOM: The Dark Ages, Hi-Fi Rush, FH5, Flight Sim, and other times they lay an egg like Redfall, the new Flight Sim, Forza Motosports, HellBlade 2, and I will even add Starfield to this batch since they messed up on Shattered Space. They also failed to make ‘that game’ this generation like Sony’s Astro Bot or Nintendo’s Breath of the Wild. FH5 and Hi-Fi Rush were their closest to that mark, and looked what they did to Tango.
 
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‘Different lane’ doesn’t do anything to diminish that anyone who wanted a Switch completely lost their digital library with Nintendo and had to completely start over, and it didn’t hurt them. Not to mention, this is just the US. No one claims ‘Nintendo is in a different lane’ when we’re comparing them to Sony in Japan or parts of Europe outside of the UK.

So yeah, really weak sauce excuse that downplays Phil’s own failures and put the majority of the burden on his predecessor. And most of the failure stems from Phil and co thinking they could buy their way to victory by feeding GamePass and doing nothing unique with the hardware.

As for if they had they had their current pipeline sooner, it would’ve helped but I feel they still would have floundered. One of Xbox’s bigger issues that they still haven’t addressed is their inconsistent quality control. Some time they make hits like Avowed, DOOM: The Dark Ages, Hi-Fi Rush, FH5, Flight Sim, and other times they lay an egg like Redfall, the new Flight Sim, Forza Motosports, HellBlade 2, and I will even add Starfield to this batch especially since they messed up on Shattered Space. They also failed to make ‘that game’ this generation like Sony’s Astro Bot or Nintendo’s Breath of the Wild. FH5 and Hi-Fi Rush were their closest to that mark, and looked what they did to Tango.
I think the different lane is worldwide. I say"kinda" because certainly there's segments of consumers that decides between a Switch or Playstation, but it's not as direct competition as Xbox. Where Xbox is weak doesn't mean Switch and Playstation are fighting for the exact same crowd.

Switch owners needed to start over their digital libraries (that probably wasn't that big, still today the digital rate on Nintendo systems is smaller) but basically Nintendo was the only option as next gen gaming handheld, plus 3DS sold over 75 million, so it was a pretty good baseline for the Switch. Wii U basically made Nintendo left the bussiness of doing a pure home console, so it wasn't an inconsequential failure.

Phil's strategy for Xbox console ultimately failed, I will not argue against that. Gamepass didn't moved the needle the way he wanted and studios had problems with development pace and quality, which is in Matt Booty's camp, but as the head of Microsoft Gaming in the end is his responsability. I just agree with the idea of the previous generation being a terrible time for lose market and made the mountain harder to climb.
 
I think the different lane is worldwide. I say"kinda" because certainly there's segments of consumers that decides between a Switch or Playstation, but it's not as direct competition as Xbox. Where Xbox is weak doesn't mean Switch and Playstation are fighting for the exact same crowd.

Switch owners needed to start over their digital libraries (that probably wasn't that big, still today the digital rate on Nintendo systems is smaller) but basically Nintendo was the only option as next gen gaming handheld, plus 3DS sold over 75 million, so it was a pretty good baseline for the Switch. Wii U basically made Nintendo left the bussiness of doing a pure home console, so it wasn't an inconsequential failure.

Phil's strategy for Xbox console ultimately failed, I will not argue against that. Gamepass didn't moved the needle the way he wanted and studios had problems with development pace and quality, which is in Matt Booty's camp, but as the head of Microsoft Gaming in the end is his responsability. I just agree with the idea of the previous generation being a terrible time for lose market and made the mountain harder to climb.

To me the whole 'direct competition' is a red herring. Nintendo competes with both Sony and MS in the console market with the only real different being that they compete with low-powered systems since the Wii and as of late a hybrid. The different isn't a LG flip-phone vs an iPhone.

Also, saying 'their digital libraries probably wasn't that big', ignores that Nintendo's owners didn't just lose access to their Wii U games, but also their Wii library and Virtual Console from both the Wii and Wii U. You then had the portable people who lost their 3DS games, their DS games, and their Virtual console. For the lack of better words, if you were a Nintendo fan, you got nuked when they started over with the Switch. It had to especially hurt for the portable fans since not only were they paying $20 more for their games, but all of Nintendo's portables up to that point was backward capacity with the previous generation before the PS2 made it popular. And to be blunt the 'pure home console' is just a title. The Switch was still more powerful and capable than the Wii U and even brought back features from the Wii like the split Joy Cons being the successor to the nunchuck. If anything, we console fans gained by Nintendo making a hybrid we can take with us any time since none of us believe a pure home console would be that much powerful than the Switch in an alternative universe outside of it maybe having 4k.

Even if we agree that MS picked a terrible time to lose to Sony, it was very much recoverable as seen with Nintendo, which is my point. However, a lot of the failure seemed to be a mixed of a) being too timid and not taking risks, b) putting all their eggs in the GamePass basket, and c) lousy quality control. Also, forget digital libraries, the thing that really nuked Xbox during the Xbox One generation was them killing their studios. A big part of the reason why Nintendo could bounced back from the Wii U was because their studios and partners were all still extremely strong outside of Retro, as seen with all the Wii U ports that got second lives on Switch.
 
By applying the percentage of year-over-year decline in Xbox Series X|S sales to the 21 million units sold as of June 2023, we were able to estimate the number of units sold.
(Unit: million)
FYQ1
(Jul-Sep)
Q2
(Oct-Dec)
Q3
(Jan-Mar)
Q4
(Apr-Jun)
FY
(Jul-Jun)
Total
FY21--3.70.91.46.06.0
FY221.13.81.01.67.513.5
FY231.14.30.71.47.521.0
FY241.04.50.50.86.827.8
FY250.73.20.5
 
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