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Sony to Take Action as PS5, PS4 Owners Play Less Than Anticipated

Phantom Thief

The Ghost of Tsushima
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One of the key details from Sony’s quarterly financial report today – which also confirmed that the PS5 has shipped 21.7 million consoles – is that PS5 and PS4 owners are playing less than they were a year ago. The manufacturer noted that total gameplay time is down a sizeable 15 per cent year-over-year for the three month period ending 30th June, 2022.

But, unsurprisingly, it’s something the firm aims to address: “We intend to take action to increase user engagement in the second half of the fiscal year, during which major titles including first-party software are scheduled to be released, primarily by increasing the supply of PS5 and promoting the new PS Plus service.”

SOURCE

My own personal thoughts:

  • First off, lockdown last year and no lockdown this year obviously contributes to this
  • Secondly, there simply aren't too many game releases on PlayStation this year. February to April was great, with Horizon, Elden Ring, Gran Truism, LEGO Star Wars back to back, but what since then?
  • Sony's games are $70, in the middle of the worst inflation and employment crisis in a century
At least some of these factors are under Sony's control. They need to make the necessary changes, because when external circumstances out of control are this bad, you need to be putting literally your very best foot forward.
 
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