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PS Vita final shipment is 17M as of March 2019 [OUTDATED]

Dedice to make a better sumarry of what we have currently for PS Vita:

First using as a base what @Kresnik aleready do, this is what we have as for PS Vita Sell-through by territories:

ASIA [MEDIA CREATE]

JAPAN
YEARSALES
2011439.986
2012690.839
20131.224.532
20141.168.570
20151.069.471
2016849.669
2017344.813
2018177.720
201928.968
TOTAL5.994.568

TAIWAN
YEARSALES
20182.271
2019170
TOTAL2.441

NORTH AMERICA [NPD]

USA
YEARSALES
20121.281.000
2013496.000
2014323.000
2015278.000
201663.000
TOTAL2.441.000

*based on CESA data and leak

CANADA
YEARSALES
2012120.000
201360.000
201440.000
201530.000
201610.000
TOTAL260.000

*use CESA data

EUROPE

UK [GfK/CHART-TRACK]
YEARSALES
2012310.000
2013180.000
2014170.000
201560.000
201620.000
TOTAL740.000

*use CESA data

FRANCE [GfK]
YEARSALES
2012201.000
2013129.000
2014116.000
201561.000
201628.000
TOTAL535.000
(PS TV is not include, around 40k PS TV were sold in 2014)

PS Vita sales in France can be found by doing calculation with what SELL report:

NINTENDO 3DS + PS VITA [SELL]
YEARSALES
20131.071.000
2014848.000
2015747.000
2016725.000

NINTENDO 3DS [NINTENDO]
YEARSALES
2011761.000
2012947.000
2013942.000
2014732.000
2015686.000
2016697.000
TOTAL4.765.000

Nintendo France report a total of 535.000 for PS Vita as of late 2016.

I think that Playstation TV was Tracked seperatly to Playstation Vita as an TV console from GEN 7 (that's due to calculation with GEN 7 numbers and given what they do with Switch lite, ):

TV HARDWARE (GEN 7) (rounded to nearst 10k)
20142015YoY
PS3240.00080.000-66%
36080.00030.000-62%
WII10.000--
OTH-10.000-
PS TV40.000--
TOTAL [SELL]360.000120.000-66%
OTH = NVIDIA SHIELD TV (released in 2015) + OTHERS RETRO HARDWARE THAN NES MINI
They sold 11k before 2016 according to SELL

Wii was at 6.161.000 as late 2012, sold 125.000 in 2013 and end at 6.293.000

SPAIN [GfK]
YEARSALES
201564.000
201621.000
TOTAL85.000

Then we have the 600.000 number as June 2015 for Spain.

To give an idea of PS Vita yearly sales before 2015, I have this for all handhelds from 2012 to 2016:

TOTAL HANDHELDS SALES IN SPAIN [GfK]
YEARSALES
2012715.000
2013481.000
2014354.000
2015362.000
2016378.000
TOTAL*2.288.000
*2012-2016

For others european places CESA have yearly numbers but they are not reliable so it's not shown here.

OTHERS FIGURES:
  • PS Vita sold 21.096 for first month in China.
  • We have 400k for Germany but it's not reliable, the source show Vgcharz numbers, however we have a figure of 200.000 as of september 2013

Nintendo show these graphs for 2012 hardware sales in europe:

26l.jpg

25l.jpg


An extrapontion from Nintendo data give 1.16M for PS Vita in Europe in 2012.
This graphs also show how VITA perform across markets for it's first year.

___

The numbers above basicly confirm that PS Vita sold more than 10M WW.
So we have at least that as a lock.

Another way to confirm the 10M number is by looking at what Sony officialy provide:

PSP Hardware Sales in:

Q1Q2Q3Q4FYLTD
FY20061,42,04,71,59,623,8
FY20072,12,55,73,513,837,6
FY20083,73,25,12,114,151,7
FY20091,33,04,21,49,961,6
FY20101,21,53,61,78,069,6
FY20111,81,72,40,96,876,4

PSP+PS VITA Hardware Sell in:

Q1Q2Q3Q4FYLTD
FY20121,41,62,71,37,085,2
FY20130,60,82,00,74,189,3
FY20140,750,71,40,453,392,6

PSV+PSP combined sell-in reach 92.6M as of March 2015. If we substrack to that the known LTD of PSP (82.523.607) it give 10.1M for PS Vita.

PSP number is production only and not Sell-in but I doubt Sell-in is enough bellow the reavealed to change much given the cost of unshipped consoles and the fact that negative shipments if they happened are only very tiny amont looking at Nintendo data.

So we can state "around 10M" for PS Vita sell-in as March 2015.

Then for the final number it's harder:



I made an estimate here that give 12M based on Sony 500M PR, what IS known for others consoles.
Problem is that PS2 number of 160M does not reach consensus and data are mixing Sell-in and Sell-through.

Maybe the sell-through of PS3 used by Sony was bellow 87.4M at this moment too and also it's not really definitive as PS Vita was still in production in 2018 and thereforce still selling in the ASIA region.

The 17M number from OP looks too high with all these data, but 12M could be also too low.

Great analysis as always. I wish I had kept better records when I was creating that hardware sales spreadsheet because there are some figures on there (48k for Germany for Q1 2013) that I can no longer find the source on.

I hadn't looked at the PSP + PSV combined sell-in by March 2015 before, which is an interesting way to get to the 10m figure for Vita. There's obviously a bit of leeway in that figure as you mention because sell-in vs. shipped.

I personally don't put much stock in CESA data as it seems to have been way off the mark before (iirc, it had Spanish Vita sales significantly below the 600k reported directly by the Sony exec. Those UK figures seem oddly high to me too, but I suppose it is a big market.

The data I'd love most is SEA, seeing 2k sold in Taiwan in 2018 makes me wonder what it was there from 2012-2017, ditto Singapore and similar markets. There was a push for Vita in China as well alongside PS4 but I'm guessing it didn't gain a great deal of traction.

I think that on balance it's *probably* below Wii-U's 13.56m but likely not by a great deal (~1m or so) which is a testament to how unappealing both products were, but an interesting study in geographical differences (e.g. nearly half of Vita's sales were from Japan which is a long way off for Wii-U where they're just over a quarter).

As a side note, holy crap those PSTV French sales. That machine really failed to gain traction anywhere (I should probably get a spare because they're just going to become rarer and rarer).
 
Dedice to make a better sumarry of what we have currently for PS Vita:

(snip)
___

The numbers above basicly confirm that PS Vita sold more than 10M WW.
So we have at least that as a lock.

Another way to confirm the 10M number is by looking at what Sony officialy provide:

PSP Hardware Sales in:

Q1Q2Q3Q4FYLTD
FY20061,42,04,71,59,623,8
FY20072,12,55,73,513,837,6
FY20083,73,25,12,114,151,7
FY20091,33,04,21,49,961,6
FY20101,21,53,61,78,069,6
FY20111,81,72,40,96,876,4

PSP+PS VITA Hardware Sell in:

Q1Q2Q3Q4FYLTD
FY20121,41,62,71,37,085,2
FY20130,60,82,00,74,189,3
FY20140,750,71,40,453,392,6

PSV+PSP combined sell-in reach 92.6M as of March 2015. If we substrack to that the known LTD of PSP (82.523.607) it give 10.1M for PS Vita.

PSP number is production only and not Sell-in but I doubt Sell-in is enough bellow the reavealed to change much given the cost of unshipped consoles and the fact that negative shipments if they happened are only very tiny amont looking at Nintendo data.

So we can state "around 10M" for PS Vita sell-in as March 2015.

<snip>
Vita had shipped 1.8m by March 2012 before Sony started to combine numbers, so if 1.8m get added to the 76.4m of the PSP, we get the necessary 78.2m to arrive at 85.2m with a combined 7.0m a fiscal year later.

By the end of March 2015 Media Create had 3.82m sell-through for Vita in Japan and with a weekly sales rate of 20-30k units at the time, shipments would have been just over 4.00m already. Since we know that sell-through stopped at almost exactly 6m, that would also be pretty much the final shipment number. So that's approximately 2m additional sell-in in Japan alone, essentially confirming 12m minimum worldwide already.

Countries in North America and Europe saw a much steeper drop in Vita sales after March 2015, so the total for all them from April 2015 onwards is almost certainly below 1m units in sell-through as well as shipments. The Vita fared better in South Korea and southeast Asia, but the overall size of these markets isn't particularly big. Nevertheless, it's enough to narrow down my previous range of 12.0-14.0m to 12.5-14.0m, because now I don't consider it realistic in the slightest that the final tally is below 12.5m.

The problem is that it's hard to estimate the stock levels of so many countries by the end of March 2015. It's possible that the stock levels were appropriate, just as it is possible that there was a lot of excess stock at the time. Hence why the range remains rather wide.
 
I personally don't put much stock in CESA data as it seems to have been way off the mark before (iirc, it had Spanish Vita sales significantly below the 600k reported directly by the Sony exec. Those UK figures seem oddly high to me too, but I suppose it is a big market.
UK is the biggest EU market for consoles hardware, so if France and Spain are at ~600k, UK being over 700k is normal.

They are some consoles (GC, Wii U, 3DS and Switch) that sold more in France than UK but looking at general trend of yearly sales, France is almost always bellow UK in units or revenus.

The unusual thing is more spain being higher than France (It's likely the only console with that).
And that number raised to me the question on how 3DS did in Spain.
Maybe Spain PSV market-share against 3DS in spain is among the highest in the world.

Anyways The reason I use CESA for UK is because hardware data match with what GFK/ERA report untill 2021.

As a side note, holy crap those PSTV French sales. That machine really failed to gain traction anywhere (I should probably get a spare because they're just going to become rarer and rarer).
PS TV was overship in France (and probably in the rest of Europe).
Some peoples get it for only 10€.
 
UK is the biggest EU market for consoles hardware, so if France and Spain are at ~600k, UK being over 700k is normal.

They are some consoles (GC, Wii U, 3DS and Switch) that sold more in France than UK but looking at general trend of yearly sales, France is almost always bellow UK in units or revenus.

The unusual thing is more spain being higher than France (It's likely the only console with that).
And that number raised to me the question on how 3DS did in Spain.
Maybe Spain PSV market-share against 3DS in spain is among the highest in the world.

Anyways The reason I use CESA for UK is because hardware data match with what GFK/ERA report untill 2021.


PS TV was overship in France (and probably in the rest of Europe).
Some peoples get it for only 10€.

Thanks, I actually found the old forum CESA thread so threw together a table using those numbers but subbing in Media Create for Famitsu and Vita comes out at about 11.3m. With Famitsu (which CESA use) instead of Media Create it's about 11m.

It also helped to remind me of some of the issues I had with CESA numbers:

- Spanish Vita sales are way under what James Armstrong reported (600k vs. 430k). I double checked the article and he definitely says "Spain" and not "Iberia" because that would presumably include Portugal as well and would help explain the 170k difference, but nope. French sales are also off what GfK reported (535k vs. 480k) which may just be differing trackers, but just worth highlighting.

- There's some weird anomalies in the data, such as every western market basically seeing the same trajectory (i.e. highest sales in 2012, then slowly tailing off until 2016) with some bucking the trend such as Spain, where presumably the boost in 2014 was Invizimals + slim. But in other markets I don't understand it the same - Italy saw 2012 < 2013 < 2014, Northern Europe went from 50k in 2014 to 0 in 2015 to 10k in 2016.

But anyway, it's the best we have at this point until we get better/more official sources. Combining in the 600k Spain report and the 535k France report I get to about 11.5m and it helps that we've got some other markets covered by this data (nearly all of Europe, Canada).

It's a shame Media Create started reporting markets like South Korea and Taiwan too late for us to make any use of the data for Vita.
 
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