Nintendo confirms 2.2 million people applied for the Switch 2 preorder lottery on the Japanese My Nintendo Store

Overview Discussion (167)

So Nintendo might possibly sell 6M Switches at launch, right out of the gate.

In terms of revenue, that would be enough to eclipse the iPhone 6 launch from 2014: https://www.apple.com/newsroom/2014/09/22First-Weekend-iPhone-Sales-Top-10-Million-Set-New-Record/

For the record, the iPhone 6's launch was international but not global. Some countries could only buy the device later in the year. Still, it would be a monumental occasion if a console manufacturer would launch a new console whose success is superior.

6M units at 400 USD a piece (factoring in the Japanese price) is equal to a 2.4 billion USD revenue.

GTA VI would need to sell 24M copies at 100 USD each to beat that start. That's looking increasingly unlikely.

Edit: yeah, 6M is not happening but what do you think about the actual tally at launch, @Welfare ? Could it actually be higher than 3M?
 
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I mean, there is a (likely heavy subsidized) japan-only model that's cheaper than the internationa model. So price issues might not be too important in the japanese market.
Yes and no. Price of Switch2 is definitely higher than Switch1 in Japan Too, but it doesn’t seem to stop japanese consumers.
 
In a way its not surprising if the Switch 2 is disproportionately popular in Japan. Given that the Switch was the most popular console ever in Japan, while in say Europe it wasn't, even though it was very popular in Europe as well.
 
The price of Switch 2 in Japan is not cheap. Please don't convert it unfairly using the exchange rate. Just like in Western regions, the price has increased by 50% compared to the original Switch.
 
I don't know how many units MyNintendo will even sell launch week, but I can't imagine them fullfilling more than a quarter of that number
 
I love how everyone else sees this and it's like "this means that all the Japanese third-party games are gonna end up on the system!"

Meanwhile us... This isn't a slight at anybody, I just find the dichotomy funny.
 
In terms of lineup it will be building up even greater momentum than Switch in my opinion

- Mario Kart World absolutly massive in Japan with over 80% attach rate for the year
- Pokemon Legends in the fall
- Donkey Kong, Metroid and likely one other major exclusive title in the fall and two more major games minimum in 2026 from Nintendo/Pokemon
- Indies like Hades II, Silksong, Human Fall Flat 2, Deltarune and many others hoping to find the same success as prior titles by being launch year titles
- AA Japanese treating it as a lead system
- Crossgen AAA late ports
- Evergreens getting updates

Top that off with FOMO of Japanese audience dealing with the fact that for many years they waited in lotteries to get the Switch. If Nintyendo provides a huge amount of systems in the launch year it will easily be beating any prior records for any system in Japan in terms of both SW and HW.
 
Yes, but it's the only place that had anything related to pre-orders live at all.

All retailers only start tomorrow (April 24th), which definitely contributed to that huge number.
Wait do people really think this 2.2m number is only a small part of total preorders up to this point or something lol
 
In terms of lineup it will be building up even greater momentum than Switch in my opinion

- Mario Kart World absolutly massive in Japan with over 80% attach rate for the year
- Pokemon Legends in the fall
- Donkey Kong, Metroid and likely one other major exclusive title in the fall and two more major games minimum in 2026 from Nintendo/Pokemon
- Indies like Hades II, Silksong, Human Fall Flat 2, Deltarune and many others hoping to find the same success as prior titles by being launch year titles
- AA Japanese treating it as a lead system
- Crossgen AAA late ports
- Evergreens getting updates

Top that off with FOMO of Japanese audience dealing with the fact that for many years they waited in lotteries to get the Switch. If Nintyendo provides a huge amount of systems in the launch year it will easily be beating any prior records for any system in Japan in terms of both SW and HW.

Also with region lock. This put the demand sales demand to be truly japanese demand with little effect of global scalping.
 
I wonder about the size of the allocation of Switch 2 units in Japan. Nintendo is crazy popular there, but at the same time its likely the market Nintendo gets lowest profit return on Switch 2 unit sales given the lower price. Will that mean that Nintendo allocates a lot less units to Japan? Or will Nintendo still give Japan a lot of stock?
 
Nintendo shipped 2.74m units of Switch 1 in March 2017 worldwide. Very interesting to see how many units they will ship for SW2 in June 2025. I think it will be around 6M units - which will be bonkers for only four weeks in a non-holiday-month
 
Does anyone have a (reliable) list of the best-selling consoles in their first month on sale?

I'm not talking about the first month of the fiscal year, or the first month under special conditions, or the first fiscal quarter; I'm simply referring to the first calendar month since its launch.
I seem to recall that the Switch sold 2.7 million consoles.

Does anyone have a list of the top 5 or 10 best-selling consoles in history in their first month, with figures, please? Thank you all very much.
 
I find strange that so many of you are predicting like ~6 Million consoles on june. That's absurd. I would say 4 Million at most.
Its mostly tied to the fact that Nintendo seemingly started mass manufacturing months before it normally starts. Nintendo seemingly started mass production in October and releases the Switch 2 in June. That means that Switch 2 is likely to have more launch stock than most if not every previous console launch. If its 4,5 or 6 million launch units is hard to say though.
 
Wait do people really think this 2.2m number is only a small part of total preorders up to this point or something lol

These are people that signed themselves up on My Nintendo Store to be allowed to preorder it
other retailers are going to open tomorrow: not any person in Japan interested in preordering the console has sign up on My Nintendo Store for sure, so I'm not sure what you are meaning here: it is evident the the people potentially interested in preordering the console in the whole country is bigger than this number
 
Nintendo shipped 2.74m units of Switch 1 in March 2017 worldwide. Very interesting to see how many units they will ship for SW2 in June 2025. I think it will be around 6M units - which will be bonkers for only four weeks in a non-holiday-month
I feel like you are setting yourself up for disappointment.
 
I feel like you are setting yourself up for disappointment.
Its impossible to tell, we know Switch 2 started mass production months before it usually starts before a console launch. It started mass production in October and will launch in June, that is an incredible long period of production before launch. Its impossible for it to not have a bigger launch than say PS5 due to that. If it will be as high as 6 million is hard to say though.
 
2.2 million? WTF!

For context (launch aligned sales of 3DS, PSV, WIU, PS4 and NSW in Japan; source: Media Create):
JR8n7mf.jpeg


EDIT:
Same as above but with Famitsu data:
001-1.jpg

Taken from:

Does this information exist, but on a global level?

As I said, I'm looking for a (reliable) list of the best-selling consoles in their first month on sale?

I'm not talking about the first month of the fiscal year, or the first month under special conditions, or the first fiscal quarter; I'm simply referring to the first calendar month since its launch.
I seem to recall that the Switch sold 2.7 million consoles.

Does anyone have a list of the record-breaking 5 or 10 best-selling consoles in history in their first month, with figures, please? Thank you all very much.
 
I find strange that so many of you are predicting like ~6 Million consoles on june. That's absurd. I would say 4 Million at most.

That's the leaked figure, around 6m consoles for launch quarter.
 
These are people that signed themselves up on My Nintendo Store to be allowed to preorder it
other retailers are going to open tomorrow: not any person in Japan interested in preordering the console has sign up on My Nintendo Store for sure, so I'm not sure what you are meaning here: it is evident the the people potentially interested in preordering the console in the whole country is bigger than this number
Other places only open on the 24th meaning 100% of preorders (or preorder interest since this is a lottery) up to this point are through the My Nintendo Store. I never said anything about what might happen later, so don't put words in my mouth.
 
I feel like you are setting yourself up for disappointment.

If only Japan contains more than 2.2M preorders, then the worldwide numbers will be huge. Shipping 'only' 4M units ww for the entire June would lead to terrible shorttages
 
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Other places only open on the 24th meaning 100% of preorders up to this point are through the My Nintendo Store.


yes, up to this point
so starting from tomorrow there will be even more people willing to preorder (even if of course there will be overlap with those who joined the My Nintendo Store lottery and anyway not 100% of these people are going to actually buy the console day 1)
 
Its impossible to tell, we know Switch 2 started mass production months before it usually starts before a console launch. It started mass production in October and will launch in June, that is an incredible long period of production before launch. Its impossible for it to not have a bigger launch than say PS5 due to that. If it will be as high as 6 million is hard to say though.
There is a big gulf between "bigger launch than PS5" and beating 6 million.
The Switch 2 stock will obviously not be as scarce as the PS5 in the middle of the pandemic, but I really don't see 6 million first month.
 
I mean, there is a (likely heavy subsidized) japan-only model that's cheaper than the internationa model. So price issues might not be too important in the japanese market.
This is only true from an outsider's point of view. From jp gamers' standpoint the console's price went up just as much as most other countries. It's only when you change to USD that it becomes more favorable but that is not relevant to people in Japan.

If tomorrow the euro drops half its value compared to the USD it doesn't mean things now cost half as much in Europe.
 
If only Japan contains more than 2.2M preorders, then the worldwide numbers will be huge. Shipping 'only' 4M units ww for the entire June would lead to terrible shorttages
that's not 2.2M preorders. that's 2.2M lottery entrants. the actual number for MyNintendo will be significantly lower
 
It won't be a loterry I believe, players with the most active Switch accounts will get priority for preorders on the MyNintendoStore.

That was the case in Europe.
Isn’t it just that if you past the minimum playtime requirements you get entered in? I don’t think they prioritize outside of that.
 
Gonna be a fun time to those trying to get ahold of one of these things. It seems like no matter how much they prepare demand is simply impossible to meet at launch.
 
I find strange that so many of you are predicting like ~6 Million consoles on june. That's absurd. I would say 4 Million at most.
Demand is clearly there. Since they started manufacturing early it's likely they'll be able to supply such an amount. Anything below 5M is unlikely. Their production lines have been going strong for a while now.
That's the leaked figure, around 6m consoles for launch quarter.
What leak exactly? One that says Nintendo plans to have that many ready for launch?
 
Isn’t it just that if you past the minimum playtime requirements you get entered in? I don’t think they prioritize outside of that.
That's basically what happened in Japan yes but Europe was different, top clients got sent an early link to preorder on the MyNintendo store.

Checking it out, US is the same than Japan:

Open to Nintendo Account holders in the U.S. and Canada, who are at least 18 years old. If you are eligible, an invitation email will be sent to the email address associated with your Nintendo Account when it is your time to purchase. The invitation will be valid for 72 hours. Invitation emails will be prioritized on a first-come, first-served basis to registrants who have purchased a Nintendo Switch Online membership with a minimum of 12 months of paid membership and a minimum of 50 total gameplay hours, as of April 2, 2025. Once invitation emails have been sent to all registrants meeting the priority criteria, invitations will be sent to remaining eligible registrants on a first-come, first-served basis.

Europe in comparison:

 
Given the language lock and all the pre order requirements in Japan, seems it will be the first console in a long time to launch with mostly hardcore gamers being the ones buying it. Those early adopters will be buying a lot of games day 1, especially in Japan.
 
Given the language lock and all the pre order requirements in Japan, seems it will be the first console in a long time to launch with mostly hardcore gamers being the ones buying it. Those early adopters will be buying a lot of games day 1, especially in Japan.
I would expect that average spending to be even higher in the US. Japanese tie ratio usually starts lower than elsewhere.
 
This could be the first major sign that Nintendo has finally gotten their own Playstation style brand. Where they can continue to work with an established console brand and no longer have to do any changes to their console branding. The Switch has become a major brand in itself with staying power over several generations, just like Playstation was for Sony.

They had that with the GameBoy, which lasted from 1989 to around 2010. And the only reason why the GameBoy brand died was because of the DS and they didn't want to used the GameBoy brand in case the DS died in fire.
 
So Nintendo might possibly sell 6M Switches at launch, right out of the gate.

In terms of revenue, that would be enough to eclipse the iPhone 6 launch from 2014: https://www.apple.com/newsroom/2014/09/22First-Weekend-iPhone-Sales-Top-10-Million-Set-New-Record/

For the record, the iPhone 6's launch was international but not global. Some countries could only buy the device later in the year. Still, it would be a monumental occasion if a console manufacturer would launch a new console whose success is superior.

6M units at 400 USD a piece (factoring in the Japanese price) is equal to a 2.4 billion USD revenue.

GTA VI would need to sell 24M copies at 100 USD each to beat that start. That's looking increasingly unlikely.

Edit: yeah, 6M is not happening but what do you think about the actual tally at launch, @Welfare ? Could it actually be higher than 3M?
Week 1? 3-4M. I can see +1M in US, near 1M for Japan, and US+JP are usually ~55% of worldwide Switch sales.
 
So the previous launch sales record is still PS2 with approx 630k in Japan - isnt it?
Yes, but there's also Sony Store sales (untracked by Famitsu and co), so nearly 1m.

 
I find strange that so many of you are predicting like ~6 Million consoles on june. That's absurd. I would say 4 Million at most.
I was skeptical too, but the lottery is indicative. Let's say there are at least 2 million consumers in Japan interested in buying in the first few days of the console. I imagine there may be as many in Europe. Perhaps 500,000-1,000,000 in the rest of the world? The big question is the U.S. I still don't quite understand what the evolution of the tariff issue is and what impact it will have-if any-on the final price. I would say 6 million in a month is possible, though not certain. However I imagine above 4 million
 
With the complete warzone that were last night's US preorders, these My Nintendo numbers happening in Japan, and the varied levels of intermittent sellouts happening across Europe, I feel like a 6M global June launch could come down to their ability to produce enough units to meet demand more so than the de facto demand itself.
 
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