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Amazon.com Sales Tracker (US and International Markets)

Does Amazon have a higher share of preorders than it does post release sales? I would think it must do, most people don't go into stores to preorder any more but organic sales off the shelf happen after release.
 
Globally I think this will be the biggest launch since GTA V.

And Apr NPD for Switch seems like it has crazy potential. The ZOLED is at ~60K without this week counted in just pre-orders on Amazon alone, which means within Apr NPD, Amazon by itself could account for close to 100K ZOLEDs. We must be looking at a run at Switch's 2020 April mark.
Do we have an estimate for Switch's 2020 April?
 
Does Amazon have a higher share of preorders than it does post release sales? I would think it must do, most people don't go into stores to preorder any more but organic sales off the shelf happen after release.
Online retailers in general probably have a much larger share of preorder sales.

Do we have an estimate for Switch's 2020 April?
800K+. Switch won't sell that much this April lol
 
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Online retailers in general probably have a much larger share of preorder sales.


800K+. Switch won't sell that much this Aptil lol

Couldn't it?

Let's say Amazon is 10% of non-ZOLED and 25% of ZOLED.

30K NSW @10% = 300K
70K ZOLED @25% = 280K

There's 500K right there with another April week to be counted (and ZOLED is at #7 in the hourlies this week).

The month will end with 33-34K standard Switch and ~100K ZOLED. The Amazon share would have to jump even higher than above. I agree that online retailers would have higher % of preorders, but I can't see that % be too much higher than 25% for Amazon alone, there are still too many other retailers to compete against.
 
It's possible Amazon is much higher than 10% for Switch sales.

While retailers do have a average market share, this can vary product to product, brand to brand.

Look at March numbers for example. PS5 was at +46K with a few days left in the month. 4th week sales were +8K, so let's say they did it again for week 5 for a total of +54K.

We know NPD was >620K, meaning Amazon market share would be <9% ~8%

Likewise, Switch March was 38K before the 5th week, with week 4 sales being ~5K. If the same were sold week 5 then March would've totaled 43K.

We don't have official NPD figures for Switch, but my estimates point to it being closer to 300K than 350K. If you want, 300K to 350K would result in a market share range of 12-14%.

And for Xbox, that was at 12K after 4 weeks, week 4 sales being 1.6K. Being generous by saying week 5 was 2K, total March sales would be 14K. If you think Xbox sold at least 200K in March, Amazon market share would be 7% or lower. I have closer to 300K, market share would be ~5%

If we assume non Zelda sales for Switch are ~13%, Switch has sold a little over 200K so far. If week 4 sales are close to week 3 ~7K, then non Zelda OLED Switch sales at Amazon would be ~36K, ~13% market share for ~280K total. The Mario SKU is between 10K and 20K so we could also use ~40K for the month, ~300K nationwide.

The Zelda bundle could have an insane Amazon skew. It's over 60K, probably going to total 70K, but I dont find it realistic that the Zelda OLED is doing ~500K on its own. Even assuming a 25% market share for it would be ~300K.

I think we are looking at least 500K for Switch in April, unless Amazon is seeing an increase in market share from March.
 
Yeah it'll hinge on just how representative Amazon is for ZOLED. I agree with high-200K range for non-ZOLED (although who knows, maybe Mario Movie effect pushed the other SKUs more than expected), so we'd need 500K from ZOLED to challenge April 2020.

I see 540K & 543K for April 2021, maybe that's a better goal.
 
Yeah, a 400-500K April for Switch wouldn't shock me. Would be insanely impressive given the Switch's age, but not entirely surprising given the sheer hype around Tears of the Kingdom.

800K is just way too high.
 
I think >500k for April seems very much on for Switch. We will get a good idea of the ZOLED performance from Japan, Spain and hopefully UK first.
 
April 2023

MONSTER HUNTER

Monster Hunter Rise (NSW) 300+

Monster Hunter: World Iceborne ME (PS4) 100+

Monster Hunter Stories 2 (NSW) 200+
Monster Hunter Stories 2 EU (NSW) 50+

Rise Pro Controller (NSW) 50+
Sunbreak Pro Controller (NSW) 50+

Magnamalo amiibo JP(NSW) 100+
Palico amiibo JP (NSW) 50+


DRAGON QUEST

Dragon Quest XI S (NSW) 100+
Dragon Quest XI S EU (NSW) 100+
Dragon Quest XI S (PS4) 50+

Dragon Quest VIII (3DS) 50+

Dragon Quest 1+2+3 (NSW) 50+

Dragon Quest Treasures (NSW) 500+

Dragon Quest Builders 2 (NSW) 50+


ATLUS

Shin Megami Tensei V (NSW) 500+

Shin Megami Tensei IV (3DS) 50+

Shin Megami Tensei III HD (NSW) 100+
Shin Megami Tensei III HD (PS4) 100+

Persona 5 Royal (NSW) 400+
Persona 5 Royal (PS5) 300+
Persona 5 Royal Steelbook (PS5) 200+
Persona 5 Royal (PS4) 50+
Persona 5 Royal EU (PS4) 50+
Persona 5 Royal Steelbook (NSW) 50+

Persona 5 Strikers (PS4) 100+
Persona 5 Strikers EU (NSW) 100+
Persona 5 Strikers (NSW) 50+

Persona Q2 (3DS) 100+

Persona Q (3DS) 50+

Soul Hackers 2 (PS5) 100+
Soul Hackers 2 (PS4) 50+

Soul Hackers (3DS) 50+

Devil Survivor 2: Record Breaker (3DS) 50+

13 Sentinels (NSW) 100+
13 Sentinels (PS4) 50+
13 Sentinels EU (NSW) 50+


FALCOM

Trails into Reverie (PS5) 200+
Trails into Reverie (NSW) 100+
Trails into Reverie (PS4) 50+

Trails to Azure (NSW) 100+
Trails to Azure (PS4) 100+

Trails from Zero (NSW) 200+
Trails from Zero (PS4) 100+

Trails of Cold Steel II EU (PS4) 100+

Trails of Cold Steel EU (PS4) 100+

The Legend of Nayuta (NSW) 50+

Ys Origin (NSW) 100+

Ys VIII (PS5) 100+

Ys IX (PS5) 100+
 
I think >500k for April seems very much on for Switch. We will get a good idea of the ZOLED performance from Japan, Spain and hopefully UK first.
Going off of these figures, the ZOLED will sell 60K+ at launch on Amazon alone.

500K+ for April may be hard but it does appear 400K+ is likely unless ZOLED is being significantly over-represented on Amazon specifically.
 
If I'm not mistaken, the sales of ZOLED will not be calculated in April CIRCANA but rather in May.

I expect a quiet April around $350M Hardware with declines from March for all consoles.

May will probably be for Nintendo Switch.
 
If I'm not mistaken, the sales of ZOLED will not be calculated in April CIRCANA but rather in May.

I expect a quiet April around $350M Hardware with declines from March for all consoles.

May will probably be for Nintendo Switch.
No, ZOLED launches on April 28 while April NPD tracking period is April 2-29. It will be tracked in April for its first 2 days of sale.
 
If I'm not mistaken, the sales of ZOLED will not be calculated in April CIRCANA but rather in May.

I expect a quiet April around $350M Hardware with declines from March for all consoles.

May will probably be for Nintendo Switch.
Zelda OLED launches on the 28th, April Circana goes to the 29th.
 
OLED launched and up to #4 on hourly charts.

Just saw someone mention this data for Amazon UK on Era. Anyone done a check on non-US sites?

EDIT: Just to clarify, talking about the "units sold last week" tracking.
 
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OLED launched and up to #4 on hourly charts.

Just saw someone mention this data for Amazon UK on Era. Anyone done a check on non-US sites?

Checked a few

Jp - #4
Ger - #11
It - #14
SE - #4
Fr - #32

Not listed in the top 100 in spain for whatever reason, I find that odd.
 
OLED launched and up to #4 on hourly charts.

Just saw someone mention this data for Amazon UK on Era. Anyone done a check on non-US sites?
Amazon UK
Past month
Zelda TOTK - 10k+
Zelda OLED - 3k+
Star Wars Jedi Survivor - 7k+

Amazon FR
Past month
Zelda TOTK - 10k+
Zelda OLED - 2k+

Amazon DE
Past month
Zelda TOTK - 20k+
Zelda TOTK CE - 50p+
Zelda OLED - 6k+

Amazon ES
Past month
Zelda TOTK - 9k+
Zelda TOTK CE - 2k+
Zelda OLED - 1k+

Amazon CA
Past month
Zelda TOTK - 8k+
Zelda OLED - 2k+
 
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!!!

Gather all the hardware SKU you can find please
 
Yeah sorry I should have clarified that. The unit tracking is working outside the US as well! Could be huge for all markets if we have this info regularly.
How are you viewing it? I can't see it through my web browser.

Wait, does it work for Japan too? That'd be huge.
 
How are you viewing it? I can't see it through my web browser.

Wait, does it work for Japan too? That'd be huge..

I'm not viewing anything, including US :(. I don't know why it's not working on my app.

But someone on Era posted numbers from Amazon UK, and @Bokodoh just posted some a few posts up.
 
Wait, is the tracking on Amazon working outside of US as well?
It's working right now for uk, france, and germany but needs to use different internet browser for each of them.

I'm using Microsoft edge in mobile mode for monthly Germany, Opera desktop mode for monthly france and weekly Germany, and vivaldi browser for monthly UK.
 
Mobile Chrome I can see Germany past month sales! UK only showed me views

I'll post them in a bit
 
How do you guys get to the Monthly Charts?

On the Android app, I can only get to the Hourly Charts. On desktop, I can get to Hourly & Yearly, but not Monthly.
 
It's working right now for uk, france, and germany but needs to use different internet browser for each of them.

I'm using Microsoft edge in mobile mode for monthly Germany, Opera desktop mode for monthly france and weekly Germany, and vivaldi browser for monthly UK.
I think I speak for all of us when I say I appreciate your effort going through so many browsers. Godspeed and all, but it's kind of funny.
 
Germany Past Month
PS5: +4K
DE GOW: +2K
DE: 100
PS5 GOW: 100
Total: +6.2K

Series X Forza: 800
Series S: 600
Series S Bundle: 300
Series X: 200
Total: +1.9K

White OLED: 3K
Odyssey: 2K
Neon NSW: 1K
Neon OLED: 900
Turquoise Lite: 300
Splatoon OLED: 200
Coral Lite: 100
Yellow Lite: 50
+7.5K total

I couldn't see the Zelda OLED number but if it's 6K then that puts Switch at +13.5K

It's also possible I couldn't see sales for every SKU. There's a PS5 FIFA bundle but I saw nothing

BRAZIL Past Month

Series S new packaging: 1K
Series S: 200
Series S Gilded: 100
Series S + Blue Controller: 50
Total: +1.35K

@Bodokoh can you check if you can see Brazil Series X? That won't show for me.

DE: 900
PS5: 400
PS5 GOW: 200
DE GOW: 200
Total: +1.7K

Looks like a lot of third party sellers and maybe international listings for Switch, so that would take time
 
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Here we go
Past month
Zelda TOTK - 60k+
Zelda TOTK with spoon - 6k+
Zelda TOTK collector edition - 2k+
Zelda TOTK with pro controller - 2k+
Zelda TOTK with spoon and amibo - 1k+
Zelda OLED - 10k+
Zelda OLED with other stuff - 5k+
wtf???
logically we will get zelda oled first week sales + pre order figures for this week, so let's say just Zelda TOTK 70K+ on Amazon
are there ps5 numbers? I wonder if the 40k weeks came from amazon
 
wtf???
logically we will get zelda oled first week sales + pre order figures for this week, so let's say just Zelda TOTK 70K+ on Amazon
are there ps5 numbers? I wonder if the 40k weeks came from amazon
Japan past month
PS5 - 10k+
DE - 8k+
PS5 GT7 - 1k+
PS5 HFW - 900+
PS5(3rd party seller??) - 500+

Switch v2 all versions - 3.5k+
Switch lite all versions - 4.8k+
OLED white - 9k+
OLED red/blue - 5k+
OLED Splatoon 3 - 5k+
Switch sport bundle - 300+
Pokémon S/V - 300+
Nintendo Switch V2?? - 100+
ACNH bundle - 100+
Switch sport bundle set - 50+
Splatoon 3 bundle set - 50+
RFA set - 50+
MHR edition - 50+
Pokemon S/V lite - 50+
 
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Japan past month
PS5 - 10k+
DE - 8k+
PS5 GT7 - 1k+
PS5 HFW - 900+
PS5(3rd party seller??) - 500+
That is low or amazon share is low for PS5, but where did the rise come from then?
or famitsu may have exaggerated amazon's sales
or FF16 hype via other sellers
 
Decided to add 4 more short ongoings (April 2023 USA):


MEGA MAN

Mega Man 11 (NSW) 50+

Legacy Collection 1+2 (NSW) 100+

X Legacy Collection 1+2 (NSW) 200+

Zero/ZX Legacy Collection (NSW) 100+
Zero/ZX Legacy Collection (PS4) 50+

Battle Network Legacy Collection (NSW) 4000+
Battle Network Legacy Collection (PS4) 600+


TEAM ASANO

Bravely Default (3DS) 50+

Bravely Second (3DS) 50+

Octopath Traveler (NSW) 50+
Octopath Traveler EU (NSW) 50+

Octopath Traveler II (NSW) 3000+
Octopath Traveler II (PS5) 500+
Octopath Traveler II (PS4) 100+

Triangle Strategy (NSW) 100+
Triangle Strategy EU (NSW) 50+

Live A Live (NSW) 100+


EXPERIENCE INC

Undernauts (NSW) 50+


WE MISS YOU MATSUNO

Tactics Ogre Reborn (NSW) 2000+
Tactics Ogre Reborn (PS5) 500+
Tactics Ogre Reborn (PS4) 100+

Final Fantasy XII TZA (NSW) 100+
Final Fantasy XII TZA (PS4) 100+
Final Fantasy XII TZA (XBO) 50+
 
Here we go
Past month
Zelda TOTK - 60k+
Zelda TOTK with spoon - 6k+
Zelda TOTK collector edition - 2k+
Zelda TOTK with pro controller - 2k+
Zelda TOTK with spoon and amibo - 1k+
Zelda OLED - 10k+
Zelda OLED with other stuff - 5k+

This is pretty significant. Should post this I'm the MC thread. Thanks so much
 
DE is rather over represented by Amazon Japan. Although I wonder if part of that is in the past month Amazon finally stocked everything for ps5.

What was FF16?
FF 16 standard edition - 8k+
FF 16 amazon exclusive bonus - 600+
 
@Bodokoh can you check if you can see Brazil Series X? That won't show for me.

DE: 900
PS5: 400
PS5 GOW: 200
DE GOW: 200
Total: +1.7K

Looks like a lot of third party sellers and maybe international listings for Switch, so that would take time

Only Xbox series S bought listing is available
XSS - 1k+
XSS?? - 200+
XSS rocket league - 100+
 
This is pretty significant. Should post this I'm the MC thread. Thanks so much
There are few more sku for Zelda TOTK
Zelda TOTK collector edition without spoon - 900+
Zelda TOTK collector edition triforce/shield plushie with spoon - 400+
Zelda TOTK bokoblin/link plushie - 500+
 
Spain (past month)

Zelda Oled > 1.000
White Oled > 600
Pokemon Oled > 50
Zelda TOTK > 9.000
Zelda TOTK limited edition > 1.000

Mario switch bundle > 800
Standard switch > 100
Switch sports > 1.000
Switch pro controller > 400
Mario odissey > 1.000
Minecraft > 300
FIFA 23 > 1.000
Mario rabbids sparks > 1.000
Súper Mario 3D world > 800
It takes two > 300
Lego marvel > 100
Just dance 2023 > 200
Cuphead > 400
Ray man legends > 100
Captain toad > 100
Sonic frontiers switch > 400
Cult of the lamb > 300
Pokemon Pearl > 300
Mario kart 8 > 1.000
Luigi’s mansion 3 > 400
Mario party superstars > 500
Splatoon 3 > 200
Pokemon violet > 500
Pokemon arceus > 100
Kirby forgotten land > 300
Animal crossing > 300
Howard’s legacy switch > 100
Super Mario party > 400
Donkey kong tropical freeze > 100
Persona 5 royal switch > 50
Sonic origins plus > 500
Super Mario maker 2 > 200
Links awakening > 300
Mario strikers > 300
Celeste switch > 100
Metroid dread > 100
New super Mario bros deluxe > 800
TMNT cowabunga switch > 200
Baten kaitos I and II > 50
Minecraft legends switch > 1.000
Octopath traveler II switch > 100
Bayonetta 3 > 50
Rain code > 50

PS5 god of war bundle > 300
PS5 digital > 100
Jedi survivor PS5 > 700
Ratchet and clank > 400
Horizon forbidden west > 100
FIFA 23 PS5 > 600
Last of us I remake > 100
God of war > 100
GTA V > 300
howgarts legacy PS5 > 500
Stray > 100
Demons souls > 200
Last of us 2 PS4 > 2.000

Series S > 100
Series S guilded pack > 100
Series X forza bundle > 100
Dead Island 2 > 100
Jedi survivor > 100

If you want me to check anything else let me know
 
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I think Amazon US just started showing the current week's sales. Most hardware have slightly different, lower numbers

Week starting April 24

#6 Zelda OLED 5K
#13 PS5 GOW 2K
#15 Mario NSW 2K
#17 PS5 DE 2K
#37 PS5 CF12A 1K
#47 Series S Refurbish 1K
#64 White OLED 600
#65 Neon OLED 600
#67 Series X Forza 600

Zelda OLED - 5K
Mario NSW - 2K
Neon OLED - 600
White OLED - 600
Lite Blue - 600
Lite Coral - 300
Lite Turquoise - 300
Splatoon OLED - 300
Neon - 200
Pokemon OLED - 100
Mario Kart - 100
Lite Yellow - 50
Animal Crossing - 50
+10.2K Monday to Thursday?

PS5 GOW - 2K
Digital - 2K
PS5 CF12A - 1K
Digital GOW - 300
+5.3K Monday to Thursday?

Series X Forza - 600
Series S Bundle - 200
Series S - 200
Series X - 200
Series S Holiday - 100
+1.3K Monday to Thursday?

Canada Past Month

Series S: 300
Series S Bundle: 200
Series X: 200
Series X Forza: 100
Total: +800

PS5
PS5 GOW: 2K
DE GOW: 100
+2.1K

Zelda OLED - 2K
Mario NSW - 800
White OLED - 600
Neon - 300
Neon OLED - 200
Lite Coral - 200
Lite Blue - 100
Lite Turquoise - 100
Splatoon OLED - 100
Mario Kart - 100
Animal Crossing - 50
+4.55K
 
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Grasshoppers Manufactured (April 2023)

No More Heroes III
100+ PS5 (Day One Edition)
50+ XSX (Day One Edition)

Lollipop Chainsaw
50+ Xbox 360

Fatal Frame: Mask of the Lunar Eclipse
50+ NSW (Multi-Language)

Will update with some other Misc stuff in a bit. I do question how often these numbers are updated though. I find it a little hard to believe LC for the 360 has sold another 50 this month. At the same time I could've sworn Fatal Frame was 100+ when I glanced at it yesterday.
 
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